Tefal Launches Actifry domestic fryer in the Middle East

Tefal Launches Actifry domestic fryer in the Middle East
May 22, 2008

Tefal the number one name in small domestic equipments, operating in over 120 countries worldwide has launched a revolutionary new product in the Middle East - the Actifry - which uses only one spoon of oil to cook over two pounds of French fries.

French fries cooked using Tefal's Actifry contain fat content as low as 3% i.e. less than a quarter of the 14% fat content in regular fries.

"The product has taken ten years of research and development and makes optimum use of one spoon of oil, a non stick pan, a paddle and a fan that circulates super hot oil mist and creates what scientists call the Maillard effect which is the browning and crisping effect seen when food is fried, roasted, toasted or baked,"remarked Shonila Mishra, Product Manager MEA, Indian Subcontinent &French Overseas Territories.

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