YUM! Brands Announced U.S. Divisions Will Place Calories on All Company Restaurant Menu Boards

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KFC

October 01, 2008
Yum! Brands, Inc. (NYSE:YUM) today announced that its U.S. divisions, Kentucky Fried Chicken, Taco Bell, Pizza Hut, Long John Silver’s and A&W All-American Food, will become the first national restaurant chains to begin voluntarily placing product calorie information on their respective menu boards in company-owned restaurants nationwide.

Franchisees will be encouraged to provide the same information on their menu boards.  Calorie information will be based on individual serving sizes and will be phased onto menu boards beginning this year and completed by January 1, 2011.

The Company also will call for federal legislation using the recently-enacted legislation in California as a model to establish uniform guidelines for menu board labeling with calorie information.
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