McDonald's publishes Corporate Social Responsibility Report

McDonald's for news

McDonald's corporate social responsibility report

Enero 26, 2010
McDonald’s Corporation today issued a report outlining its latest global best practices in the areas of sustainable supply chain, nutrition and well-being, environmental responsibility, employment experience, community and corporate governance and ethics.

This all-digital, interactive 2009 Corporate Responsibility Report can be accessed at:

www.aboutmcdonalds.com/mcd/csr/report.html

“This report shares the core strengths of McDonald’s – continuous improvement, sharing best practices and focusing on the issues that matter most to us, our customers and the communities in which we do business,” said McDonald’s Chief Executive Officer Jim Skinner.

McDonald’s web-based corporate responsibility report, themed “The Values We Bring to the Table,” includes “behind the scenes” embedded videos, access to updated CSR news and a link to McDonald’s CSR blog, Open for Discussion.
A new addition to this year’s report is McDonald’s Road to Sustainability video. This video illustrates McDonald’s focus on responsible and sustainable practices and progress touching every area of our business. It is available, along with other CSR videos, on McDonald’s official YouTube channel

“We consistently work to use our size and scope to make a positive difference in the world, while achieving business success,” said Bob Langert, McDonald’s Vice President of Corporate Social Responsibility. “Our values are not just words on a page or inspirational sentiments about who we strive to be. As the examples in this report show, they underlie our everyday decision-making.”
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