Potato Lover's Month Retail Display Contest Helps Grow Potato Sales

For its 19th year, the Idaho Potato Commission (IPC) is calling all retailers to put their best display forward in the IPC's Potato Lover's Month (PLM) retail display contest.

The Commission's longest-running and most-popular promotion is awarding more than $150,000 in cash and prizes to retailers showcasing "spudtacular"Idaho® potato displays in February, a.k.a. Potato Lover's Month. Best of all, everyone's a winner, because all qualified entrants receive a wireless indoor/outdoor speaker!

Building on the momentum from last year's successful contest, the IPC is once again teaming up with Mrs. Dash® Seasonings and Molly McButter® to help retailers add spice to their displays and drive traffic to the produce department.