The participants at the seminar were the chefs and decision makers from 35 restaurants in five cities around China. These restaurants are clients of US frozen potato product processors and were recommended by the restaurant/culinary association in each of their respective areas. The purpose of this seminar was to introduce the current application of US potato products in various cuisine styles and to inspire contest candidates to create new potato dishes.
By the end of April, 10 restaurants from six cities had registered for the on-site contest. Each of the chefs from these restaurants developed one dish featuring US potato products to be cooked at the contest for the final judging. The contest was held May 14 in Shanghai at the SIAL trade show.