Council of Better Business Bureaus reviews Wendy's advertising claims

Bookmark
August 14, 2008
Source
QSR Magazine
The National Advertising Division of the Council of Better Business Bureaus has determined that Wendy's International Inc., provided sufficient evidence to support product description claims made in the context of the company's "Always Fresh, Never Frozen"advertising campaign. NAD, the advertising industry's self-regulatory forum, examined print, television, and Internet advertisements, following a challenge by Burger King Corporation, a manufacturer of competing products.
Like to receive news like this by email? Join and Subscribe!
Join Our Telegram Channel for regular updates!

Related Topics:

QSR, Restaurant and Food Service Trends
Sponsored Content

Highlighted Company

  • McDonalds Corporation

    McDonald's is the leading global foodservice retailer with more than 34,000 local restaurants serving nearly 69 million people in more than 118 countries each day. 

  • Wendys

    The Wendy's brand is since September 30, 2008 owned by Wendy's Arby's Group Inc. Wendy's Old Fashioned Hamburgers® is the third largest quick-service hamburger restaurant chain in the world, with more than 6,700 restaurants in North America and international markets.

Related News

Production Floor of Himalaya Food International's Facility
October 28, 2024

Himalaya Food International Limited: 60,000 TPA French Fry Plant Set to Launch by March 2025

Himalaya Food International Ltd. (listed on the Bombay Stock Exchange under ticker HIMIN), formerly known as Himalya International Ltd., is India's largest frozen and canned food processing company
India
Bookmark
Yvonne Prüfer, Managing Director of Solanum Vermarktungsgesellschaft
August 26, 2024

The potato: a guarantee for regional food security and prosperity

With a view to the upcoming state elections on September 1, 2024, in Thuringia (Thüringen), the German Potato Trade Association (DKHV) underlines the outstanding importance of the potato as a renewable resource and cornerstone of regional value creation.
Germany
Bookmark
J&J green paper, a Miami-Dade company, announces the implementation of its game-changing sustainable packaging initiative Janus® in partnership with arcos dorados, the largest MCDonald's independent franchisee in the world
June 27, 2024

J&J Green Paper implements its sustainable packaging initiative Janus® with largest independent McDonalds franchisee in the world

J&J Green Paper has announced that its revolutionary JANUS® barrier technology is being used by Arcos Dorados Holdings, Inc., the world’s largest independent McDonald’s franchisee and a local packaging supplier in Argentina.
United States
Bookmark
Sponsored Content
Heat and Control - Leaderboard - 20220920

Latest News

Participants from Bhutan and Nepal engage in hands-on training on Rooted Apical Cuttings (RAC) technology during a CIP-led workshop in Bangalore, India, aimed at enhancing potato seed production.

Enhancing potato farming in Nepal and Bhutan: CIP’s training initiative on rooted apical cuttings

DOWNS Crop Vision Plus

DOWNS launches improved high-throughput optical sorter for unwashed potatoes: the CropVision Plus

Averis New Shareholder of Breeders Trust

Averis New Shareholder of Breeders Trust

Introducing the Next Generation of Dutch Tec Source BV Screw Blanchers: Unmatched Reliability, Lower Maintenance Costs and Less Product Breakage

Improved DTS Screw Blanchers: Unmatched Reliability, Lower Maintenance Costs and Less Product Breakage

More Potato News
Sponsored Content
Sponsored Content
Sponsored Content
Sponsored Content

Where

United States
United States
United States
Sponsored Content