Southern Biscuits & Gravy, Cheesy Garlic Bread and Wasabi Ginger are some of the most beloved potato chip varieties in Lay's® long history of flavor innovation. But what many might not remember – or even know – is that these flavors wouldn't exist if it weren't for the fans.

When choosing a healthy snack flavour, several important factors need to be considered to ensure that the final product is appealing, healthy, and meets consumer expectations.

Herr Foods Inc., Pennsylvania's cherished local snack maker, is thrilled to introduce their latest potato chip flavors, inviting everyone to buy, try, and vote to help crown the winner of the Flavored by Philly Contest.

This spring, America's favorite potato chip brand is taking fans on a journey back to their hometowns with the launch of its newest campaign: Lay's® Flavor That Hits Home™.

Two iconic West Virginia brands - Mister Bee Potato Chips and Tudor’s Biscuit World – have joined forces to offer a new Biscuit and Gravy flavored potato chip.

Boulder Canyon and Grillo's Pickles have teamed up to launch a limited-time Classic Dill Pickle Flavored Kettle Style Potato Chip. This collaboration offers a crunchy and flavorful snack, combining the all-natural freshness of Grillo's Pickles with Boulder Canyon's better-for-you potato chips.

Since 2021, Lay's Flavor Swap potato chips have brought unexpected yet unforgettable twists to fan-favorite Frito-Lay chips, bringing smiles to snackers everywhere.

Kent Crisps have been awarded 1 star for their Oyster and Vinegar flavour at the Great Taste Awards 2023. Oyster and Vinegar is a definite favourite for many, paying homage to Whitstable’s famous oysters; it tastes like the Kent seaside.

SNAC International congratulated the winners of SNAXPO23’s Flavor of the Year Awards: Elite Spice for their 'savory' DC Signature Mambo Sauce, and Chesapeake Spice for their "sweet" French Toast flavor.

KFC has partnered with PepsiCo Foods Canada to create a new flavour of potato chip for the Ruffles brand. The new Ruffles KFC Original Recipe Chicken-flavoured potato chips are available for a limited time.

KP Snacks announced the launch of brand new, limited edition Christmas packaging for its premium snack brand Tyrrells. Rolling out from October, the fun and festive packaging will feature across sharing bags

KP Snacks has announced the launch of its newly reformulated non-HFSS (high in fat, salt and sugar) popchips portfolio. Appearing in stores as part of a phased roll-out, the entire popchips range, which includes the classic favourites Sea Salt

Boulder Canyon, a line of better-for-you, kettle-style potato chips offered by Utz Brands Inc., has partnered with Austin-based hot sauce darling, Yellowbird Foods

Consumers across the world associate cheese flavors with indulgence, comfort and freshness, with significant variation in different regions, according to new research from Kerry, the world’s leading taste and nutrition company.

Adding a touch of gourmet to its portfolio in India, Lay’s has launched a premium range of slow-cooked premium kettle chips, Lay’s Gourmet.

Ready for flavor déjà vu? Last summer, the Lay's brand introduced new potato chips inspired by other fan-favorite Frito-Lay flavors that had fans asking themselves, "Wait, is this Doritos or Lay's?" Now, Lay's is adding another twist

El popular presentador, cantante, actor y empresario se suma al proyecto de la firma de patatas fritas con un producto 'muy castizo y muy español'.

The latest U.S. Trend Index from snack leader Frito-Lay polled consumers on their snacking preferences and priorities and found that the 90 percent of consumers who snack daily care – and care deeply – about the companies.