Pepsico promotes its Ruffles® Ridged potato chips ... with shoes???

Bookmark
Ruffles® Encourages Fans to Own Their Ridges with the Release of the Ultra-Custom Armored Ridge Tops Sneaker.

Ruffles® Encourages Fans to Own Their Ridges with the Release of the Ultra-Custom Armored Ridge Tops Sneaker.

mei 25, 2021
Bron
Frito-Lay North America

Inspired by the defining characteristics of the signature chip, the sneakers are the edgy embodiment of what it means to own one's style, story - and your ridges.

Ruffles®, Official Chip of the NBA and one of the marquee brands from PepsiCo's Frito-Lay division, this week released its second signature shoe, The Ruffles® Armored Ridge Tops, just in time for the NBA playoffs.

(Click to enlarge) Brand partner and rapper T-Pain was seen courtside at Sunday's Utah Jazz playoff game rocking his pair of the super-exclusive and completely custom sneaker.

Brand partner and rapper T-Pain was seen courtside at Sunday's Utah Jazz playoff game rocking his pair of the super-exclusive and completely custom sneaker.

While not available for purchase, fans can still get their hands on a pair of sneakers by entering the Ruffles® giveaway and viewing the Official Rules at RufflesSneakers.com for complete details.

Giveaway is subject to the Official Rules.
Like to receive news like this by email? Join and Subscribe!
Join Our Telegram Channel for regular updates!

Related Topics:

Chips en SnacksAardappelchips
Sponsored Content
Marel

  • Frito-Lay North America (FLNA)

    Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips

  • Ruffles

    Ruffles is one of the many Frito-Lay brands.

  • PepsiCo

    PepsiCo is one of the world's leading food and beverage companies with over USD 67 billion in net revenue in 2019 and a global portfolio of brands, including several savory snack brands.
Beirut Erbil Potato Products Company Commends Project's Commitment to Agricultural Innovation and Sustainability
juli 07, 2024

French visit marks Beirut Erbil Potato Products Company commitment to Agricultural Innovation and Sustainability

Beirut Erbil Potato Products Company Welcomes French Consulate Representative in Erbil and Mosul and Delegation from AFD and Mercy Corps as they visited the PERMA Program in Iraq. 
Iraq
Bookmark
Ruffles and KFC have created The Plunge Bucket
juli 03, 2024

Ruffles and KFC Introduce Double Crunch Zinger Hot & Spicy Chicken Flavoured Chips!

Ruffles and KFC are teaming up for the third consecutive year, and they're bringing an all-new flavour and crunch to the table.
Canada
Bookmark
Herr's presents Talluto’s Cheese Ravioli & Marinara, Mom Mom’s Kitchen Potato Pierogi, and Romano’s Special Hot Stromboli in delicious potato chips
juni 27, 2024

Herr’s introduces 3 new potato chips flavors inspired by local Philadelphia food businesses

Herr Foods Inc., Pennsylvania's cherished local snack maker, is thrilled to introduce their latest potato chip flavors, inviting everyone to buy, try, and vote to help crown the winner of the Flavored by Philly Contest.
United States
Bookmark
Sponsored Content

Latest News

PEI potato producer looks to Harvest Insights Tech for greater visibility of shrink

PEI potato producer looks to Harvest Insights Tech for greater visibility of shrink
Potato tubers in the field

Colombia: optimización de la producción no cesa
Colombia: de precios historicamente altos a una caída pronunciada

Colombia: de precios historicamente altos a una caída pronunciada
Gauchitas y Zuelo presentan las primeras papas fritas en aceite de oliva virgen extra de Argentina

Argentina: papas chips, extra premium
More Potato News
Sponsored Content
Sponsored Content
Sponsored Content
Sponsored Content
Texas
United States
Verenigde Staten
Texas
Texas
Sponsored Content