Papas en el Menudeo

Tracebility from Field to Fork - We all have a Stake in a Healthy Food Supply

Julio 16, 2014

Traceability from Field to Fork - We all have a Stake in a Healthy Food Supply

Today’s consumers desire to understand the health and nutritional benefits of the produce they buy. That’s why the Produce Traceability Initiative (PTI), an industry-wide effort aimed at creating a quick and efficient traceability process by electronically tracking produce from the farm fields to supermarket shelves, is vital.

Julio 03, 2014

One Voice Campaign Potato Council gaining momentum

Potato Council’s One Voice campaign is fast gaining momentum, with people from all sectors of industry getting involved and doing whatever they can to help spread positive messages about potatoes.

Junio 26, 2014

UK Consumers eat less potatoes, but this is not a conscious decision

In the United Kingdom the value of fresh potato category is growing with a 3.8% rise over the last year, while the volume of fresh potatoes sold has dropped by 8.0%. The Potato Council is figuring out what can be done about it.

Junio 11, 2014

Freshly harvested Scottish Potatoes at Tesco

Summer is the perfect season for a laidback lunch in the sun and what could be a better accompaniment for a BBQ or al fresco dining than a bowl of tasty, fresh new potatoes. This summer treat yourself to the freshest and best with Freshly harvested Ayrshire and East Lothian Potatoes available from Tesco stores in Scotland.

Tracy Mattock, Marketing Manager (left) and Kate Wright, Category Insight Manager (right)

Junio 10, 2014

Greenvale Adds some Girl Power to Strengthen its Customer Understanding

Leading UK potato supplier, Greenvale is strengthening its marketing team with the appointment of two new members of staff, Tracey Mattock who takes on the role of Marketing Manager, and Kate Wright who is the new Category Insight Manager.

Mayo 27, 2014

Produce Marketing Association redesigns website

In response to member feedback and as part of its new strategic plan implementation, the Produce Marketing Association (PMA) unveiled its redesigned website http://www.pma.com on Tuesday, May 27.

Mayo 22, 2014

¿Por qué la humilde papa es tan apreciada en Kazajistán?

Los kasajos han adaptado como suyo el tubérculo andino y hoy ocupan el noveno lugar en consumo

Nacho Usual Breakfast, winning recipe USPB contest

Mayo 20, 2014

US Potato Board Announces Winner of Guilt-Free Potato Goodness Recipe Contest

'Nacho Usual Breakfast' is the creative and catchy title of the Grand Prize winning recipe in the US Potato Board's Guilt-Free Potato Goodness consumer recipe contest, selected by 'Hungry Girl' Lisa Lillien.

Mayo 20, 2014

In Italy, early potatoes from North Africa are the leading product on the market

There was a time when Italian new potatoes ruled the Central and Northern European markets, but this is ancient history.

Mayo 15, 2014

Black Gold Farms Kicks off Popular Locally Grown Program for 2014

Black Gold Farms has recently kicked off their 2014 summer red potato harvest with their extremely popular locally grown programs. The programs correspond with Black Gold Farms harvesting schedule.

One of the winners of the IPC potato display contest: Nick Eisele

Mayo 06, 2014

Over 5000 retailers participated in the potato display contest of the Idaho Potato Commission

More than 5,000 supermarket chains and independent retailers showcased spuds for Idaho Potato Commission's annual Potato Lover’s Month retail display promotion in February, the most ever in the contest’s 23 years.

Mayo 05, 2014

Specialty crops good for 35000 jobs in Wisconsin

Did You Know Wisconsin’s specialty crop production and processing account for more than $6 billion in economic activity? $6.4 billion, to be exact, and almost 35,000 jobs across the state!

Hundreds of Riverside Elementary School students in Boise, along with teachers, parents and the IPC’s mascots Spuddy Buddy and Spud Beauty, gave the Truck its biggest (and loudest) send-off ever!

Abril 24, 2014

The Big Idaho Potato Truck is back on the road

The Great Big Idaho® Potato Truck is back on the road for its third consecutive cross-country tour with a new message for women: Take care of your heart!

Dana Rady, director of promotion, communication and consumer education

Abril 24, 2014

Wisconsin Spudmobile to Feature Exciting Potato Exhibits

It won’t be long before consumers get a taste of Wisconsin potatoes in a new and creative way! The state’s traveling billboard, also known as the Spudmobile, is sure to be iconic with the many creative and educational components that are planned for its interior.

Abril 17, 2014

Fifty Years of Potato Storage Research at Sutton Bridge

This week saw the Potato Council division of the Agriculture and Horticulture Development Board (AHDB) mark the 50th anniversary of the opening of its Sutton Bridge Crop Storage Research (SBCSR) facility, near Spalding in Lincolnshire, United Kingdom

Abril 14, 2014

US Retailer Target introduces 17 Better-for-you brands

Target Corp. is now introducing “Made to Matter – Handpicked by Target.” The first-of-its-kind collection brings together 17 leading natural, organic and sustainable brands to introduce new products and make them more accessible.

Marzo 25, 2014

United States Potato outlook isn't good

There are two likely scenarios facing U.S. potato growers in the 2014-15 season, and neither of them is sunny, according to Jerry Wright, president and chief executive officer of the United Potato Growers of America, Salt Lake City.