Wisconsin Potato and Vegetable Growers Association (WPVGA)

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The Wisconsin Potato and Vegetable Growers Association (WPVGA) provides grower education, government support, environmentally sound research and consumer education for 150 grower organizations across the state of Wisconsin.

WPVGA is responsible for expanding the Wisconsin potato markets through advertising, promotion and research. WPVGA also supports the Wisconsin Healthy Grown™ initiative — reduced-pesticide, integrated pest management, sustainable farming practices overseen by Protected Harvest, an independent oversight organization.

The Wisconsin Potato and Vegetable Growers Association has an annual budget of USD 1.5 million.
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Houlihan named WPVGA executive director
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