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Pepsico India

    Solapas principales

    PepsiCo entered India in 1989 and in a short period, has grown into one of the largest food and beverage businesses in the country.

    One of the largest US multinational investors in the country, PepsiCo has been consistently investing in India and has built an expansive beverage and snack food business supported by 38 beverage plants and 3 food plants.

    PepsiCo and its partners recently announced an additional targeted investment of Rs. 33,000 Crore (5.5 billion USD) in India by 2020 in the areas of product innovation, increasing manufacturing capacity, ramping up market infrastructure, strengthening supply chain and expanding company’s agriculture programme.
     

    (Click to enlarge) Snacks Plants in India (Courtesy: Pepsico India)

    Snacks Plants in India (Courtesy: Pepsico India)

    PepsiCo India’s diverse portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana, Gatorade and Quaker. In two decades, the company has been able to organically grow eight brands that generate Rs. 1000 crores or more (1.6 billion USD) in estimated annual retails sales and are household names, trusted across the country.

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    Noticias de esta Compañia

    India marketing war? Pepsico - ITC focus on healthier packaged snacks
    Marzo 25, 2015

    India marketing war? Pepsico - ITC focus on healthier packaged snacks

    As growth slows down and intense competition emerges from regional brands in potato chips, PepsiCo and ITC are shifting their focus more towards newer and healthier forms of packaged snacks, the market for which is growing at twice the speed.
    Lay's Classic
    Julio 24, 2014

    Lay’s flavored potato chip bags have fewer chips inside than Regular Lay's

    PepsiCo purposely packs fewer chips into its flavored chip bags, Hugh Johnston, the company's CFO, told the Associated Press. 'There might be an ounce or two less [in those bags],' Johnston said.
    Lady Rosetta (Meijer Potato)
    Mayo 29, 2014

    Poor crop in India has raised potato prices, leaving snack-makers in a spot

    Fries, chips and flakes manufacturers in India are concerned over firm prices of potato, which has seen a jump owing to poor crop this year. Companies assure that an increase in retail price was unlikely to take place in the short run.
    Kurkure adds new flavours: Kurkure Puffcorn and Kurkure Monster Paws
    Septiembre 15, 2012

    Kurkure adds new flavours: Kurkure Puffcorn and Kurkure Monster Paws

    Kurkure, India’s most popular namkeen brand from PepsiCo India’s foods portfolio, has launched two new fun offerings-Kurkure Puffcorn and Kurkure Monster Paws. The brand takes pride in using trusted ingredients found in Indian kitchens.