Solapas principales

Frito-Lay North America (FLNA)

Solapas principales

Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips

The history of the company goes back to 1932, when C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin learned the corn chips manufacturer was eager to sell his small business, so Mr. Doolin purchased the recipe, began making FRITOS® corn chips in his mother's kitchen and sold them from his Model T Ford.

Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and formed the H.W. Lay & Company. H.W. Lay & Company became one of the largest snack food companies in the Southeast, and today, LAY'S® potato chips is America's favorite potato chip brand.

Years later, in 1961, the Frito Company and the H.W. Lay Company merged to become Frito-Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the United States, including LAY'S® and RUFFLES® potato chips and dips, DORITOS® tortilla chips, TOSTITOS® tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips and dips, ROLD GOLD® pretzels, SUNCHIPS® multigrain snacks, and CRACKER JACK® candy coated popcorn.
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Noticias de esta Compañia

Cheetos® Returns to the Super Bowl Stage with Mysterious (or Mischievous?) Campaign Starring Ashton Kutcher
Enero 15, 2021

Cheetos® Returns to the Super Bowl Stage with Campaign Starring Ashton Kutcher

Released today, teaser playfully reveals the brand has teamed up with the actor to steal the spotlight at Super Bowl LV ... with more talent to be revealed.
PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040
Enero 14, 2021

PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040

Pepsico announced it will accelerate its efforts to build a more resilient and sustainable food system, reducing GHG emissions by more than 40% by 2030. In 2020 the company achieved its objective to use 100% renewable electricity in the United States and plans to do the same in Mexico and Australia by the end of 2021
Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack
Diciembre 12, 2020

Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack

Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack to fit the snacking needs of their household.
More Snacking and Online Purchasing Expected for Holiday 2020
Noviembre 16, 2020

More Snacking and Online Purchasing Expected for Holiday 2020

Two out of Three Consumers Plan to Stock Up on Snacks More Now Than Before the Pandemic, with Dips Seeing Dramatic Increase in Lead up to the Holidays Due to Convenience, According to Latest U.S. Snack Index