Lays

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    Brand Description

    Lays is one of the many Frito-Lay brands.

    A Brand of:

    Frito-Lay North America (FLNA)

    Frito-Lay North America (FLNA)

    Pepsico India

    Pepsico India

    Product Types offered by this Brand

    News for this Brand

    What can Pepsico's Q2 results tell us on the savory snacks market?
    Julio 11, 2016

    What can Pepsico's Q2 results tell us on the savory snacks market?

    Last week Pepsico released its results of Q2 2016. PotatoPro had a closer look and hunted specifically for trends in the (global) savory snacks market.
    United States
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    Pepsico India launches new Lays campaign: 'Love to Love it'
    Enero 21, 2016

    Pepsico India launches new Lays campaign: 'Love to Love it'

    It's still a month to go for Valentine's Day but Pepsico India is already ready to celebrate love, albeit, in a quirky way through its new Lay's campaign - 'Love to Love it'.
    India
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    Flavor Swap: Lays Potato Chips Invites America To Help Choose New Flavor Line-Up
    Enero 21, 2016

    Flavor Swap: Lays Potato Chips Invites America To Help Choose New Flavor Line-Up

    With flavor exploration on the rise, the Lay's brand is asking Americans to put their taste buds to the test and help choose between four all-new potato chip flavors and the classic ones they know and love.
    United States
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    Pepsico India to reorganize Snack Brands: Lays and Kurkure
    Enero 20, 2016

    Pepsico India to reorganize Snack Brands: back to Lays and Kurkure

    PepsiCo India is streamlining its snacks portfolio, creating two master brands: Lay's and Kurkure for western and Indian traditional salted snacks respectively.
    India
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