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Frito-Lay North America (FLNA)

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Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips

The history of the company goes back to 1932, when C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin learned the corn chips manufacturer was eager to sell his small business, so Mr. Doolin purchased the recipe, began making FRITOS® corn chips in his mother's kitchen and sold them from his Model T Ford.

Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and formed the H.W. Lay & Company. H.W. Lay & Company became one of the largest snack food companies in the Southeast, and today, LAY'S® potato chips is America's favorite potato chip brand.

Years later, in 1961, the Frito Company and the H.W. Lay Company merged to become Frito-Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the United States, including LAY'S® and RUFFLES® potato chips and dips, DORITOS® tortilla chips, TOSTITOS® tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips and dips, ROLD GOLD® pretzels, SUNCHIPS® multigrain snacks, and CRACKER JACK® candy coated popcorn.
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News for this Company

Lay's 'Turn-Up the Flavor': Music inspired Potato Chip Flavors
March 02, 2019

Lay's 'Turn-Up the Flavor': Music inspired Potato Chip Flavors

In partnership with artist Bebe Rexha, Frito-Lay launches three limited-time-only potato chip flavors inspired by Music
Vivek Sankaran appointed CEO of Frito-Lay North America
December 21, 2018

Vivek Sankaran appointed CEO of Frito-Lay North America

Pepsico announced today the appointment of Vivek Sankaran as CEO of Frito-Lay North America.
New Frito-Lay IMAG!NE Snack Brand offers parents snack options for their kids
November 04, 2018

New Frito-Lay IMAG!NE Snack Brand offers parents snack options for their kids

Pepsico subsidiary Frito-Lay North America has launched a new snack brand in the United States, marketed to parents for their kids named Imag!ne
Pepsico reports financial results of Third Quarter 2018
October 02, 2018

Pepsico reports financial results of Third Quarter 2018

PepsiCo, Inc. today reported results for the third quarter 2018. Indra Nooyi prepares to step down as CEO.