The World Potato Congress (WPC) is pleased to announce an insightful webinar titled "The Ecosystem Elements of Potato Sustainability," featuring John Mesko, CEO of the Potato Sustainability Alliance (PSA). This webinar will take place on Wednesday, April 16, 2025, at 4:00 PM EST (USA/Toronto) and will be led by John Mesko, CEO of PSA.
This session will explore the broader aspects of sustainability in potato farming beyond just metrics. The PSA is leading a comprehensive sustainability initiative that meets farmers where they are, helping them adopt and showcase sustainable practices that benefit both the environment and their business.
John Mesko, CEO of the Potato Sustainability Alliance (PSA), will lead an insightful webinar on April 16, 2025, exploring the ecosystem elements of potato sustainability. Learn how farmers are shaping a greener, more sustainable future for the industry!
With over 25 years of experience in agricultural sustainability, John Mesko has worked closely with supply chain partners to support farmers in making informed, practical decisions for long-term success. As the CEO of PSA, he leads efforts to collect and report critical data, shaping the narrative around sustainability in the potato industry. He is also the host of the Resource Positive Agriculture podcast and a recognized speaker on sustainable farming.
Don’t miss this opportunity to gain valuable insights into the future of sustainable potato farming.
Register now and mark your calendar!
