Irish Keogh's Crisps launches its product range in the UK on St Patrick' s Day

Already known in Ireland, Keogh's Crisps will launch its premium snack range in the United Kingdom on St. Patrick's Day.

Keogh's Crisps typical Irish flavoured Chips like Shamrock and Sour Cream and Dubliner Cheese and Onion will be available in Selfridges and Tesco.

Keogh’s Crisps has appointed Surname &Surname to launch its range of snacks in the United Kingdom.

Keogh’s Crisps founder, Tom Keogh said: “We are the only potato growers in the world who grow, cook and sell a fresh potato and potato crisp under the same brand. We sleep, eat and breathe potatoes and crisps - we needed a PR agency that is going to do the same."

“Surname &Surname understands our brand, and with their expertise in food and sense of fun, we’re sure they’ll generate the positive noise we need to make Keogh’s a success in the UK.”

Kev O’Sullivan, co-founder of Surname &Surname, said: “When the Keogh family first told us about the notion of a shamrock crisp, we wished it’d been our idea. We live for great concepts and inspiring clients – Tom and his family bring so much energy and inventiveness to everything they do. It’s an honour for the Surname family to be supporting their family’s work.”