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Pringles

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Brand Description

Pringles is a brand of potato and wheat-based stackable snack chips, owned by the Kellogg Company.

The snack was originally developed by Procter & Gamble (P&G), who first sold the product in 1967 - creating the stackable chips product category. Proctor and Gamble dates the launch as October 1968.

According to Proctor and Gamble, the "Pringles" name came about in the late 1960s, when the brand made a list of street names from a Cincinnati phone book that began with "P." Pringle Avenue in Finneytown (a Cincinnati suburb) was available for trademark, and its sound appealed to the brand.

The first Pringles were packaged in a tall, cylindrical metal can with a red wrapper. US National expansion was in May 1975. In 1991, Pringles were sold for the first time outside North America. Currently Pringles are sold in over 140 countries and Pringles are available in more than 100 different flavours.

P&G sold the brand to Kellogg's in 2012.

For fiscal 2014, Kellogg's reported a snacks sales of USD 6.5 Billion.

Pringles are manufactured in five factories around the world: Jackson, Tennessee; Mechelen, Belgium; Johor Malaysia; Kutno, Poland and Fujian, China.
 

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News for this Brand

 Pringles Multigrain Truly Original
四月 15, 2010

Pringles introduces Multigrain Crisps

Pringles, America's favorite stacked potato crisp, introduces consumers to new Pringles Multigrain, a surprisingly tasty twist on multigrain snacks.   As the latest addition to the Pringles family, Pringles Multigrain is packed with multigrain flavor...
 Salmonella
三月 08, 2010

P&G Joins Industry Ingredient Recall by Voluntary Recalling Two Flavors of Pringles® in the US

The Procter &Gamble Company (NYSE:PG), in response to a recommendation from the Food &Drug Administration (FDA) to the food industry, announced today that it is voluntarily recalling Pringles Restaurant Cravers Cheeseburger potato crisps and P...
Pringles
一月 28, 2010

P&G snack food sales volumes decreased

We reviewed todays financial release of Procter and Gamble for the October - December quarter for what details on the development of the sales of their savoury snacks (Pringles). Although somewhat hampered by the fact that P&G mostly lumps its savo...
Pringles
一月 04, 2010

Pringles set to spice up UK snack sales

Pringles is adding another exotic variant to its repertoire of consumer favourites. Pringles Thai Sweet Chilli will be available in a 165g can from 11th January 2010.Thai Sweet Chilli is a hugely popular flavour that is currently growing value share o...