Key ingredients of McDonald's success

July 30, 2007

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It's part of the American landscape and a global icon and it has been 50 years in the making. McDonald's attracts 15 million customers a day, and has 31,000 stores in over 118 countries. So, how did McDonald's get this big and how profitable can a franchise be?

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McDonalds Corporation
McDonald's is the leading global foodservice retailer with more than 34,000 local restaurants serving nearly 69 million people in more than 118 countries each day.

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