Aardappelen in de winkel uit Europa

september 10, 2014

Rungis exclusief distributeur voor HZPC Perupas in Nederland

HZPC is een exclusieve distributieovereenkomst aangegaan met horeca-groentenspecialist Rungis voor de Nederlandse markt en betreft de bijzondere productgroep van Perupas gekleurde oer-aardappelen..

juli 31, 2014

Rescue deal saves potato supplier Holme Farm Produce

Administrators at O'Hara & Co have managed to tie up a pre-pack deal for Holme Farm Produce safeguarding jobs and the future of the business.

juli 03, 2014

One Voice Campaign Potato Council gaining momentum

Potato Council’s One Voice campaign is fast gaining momentum, with people from all sectors of industry getting involved and doing whatever they can to help spread positive messages about potatoes.

juni 26, 2014

UK Consumers eat less potatoes, but this is not a conscious decision

In the United Kingdom the value of fresh potato category is growing with a 3.8% rise over the last year, while the volume of fresh potatoes sold has dropped by 8.0%. The Potato Council is figuring out what can be done about it.

juni 11, 2014

Freshly harvested Scottish Potatoes at Tesco

Summer is the perfect season for a laidback lunch in the sun and what could be a better accompaniment for a BBQ or al fresco dining than a bowl of tasty, fresh new potatoes. This summer treat yourself to the freshest and best with Freshly harvested Ayrshire and East Lothian Potatoes available from Tesco stores in Scotland.

Tracy Mattock, Marketing Manager (left) and Kate Wright, Category Insight Manager (right)

juni 10, 2014

Greenvale Adds some Girl Power to Strengthen its Customer Understanding

Leading UK potato supplier, Greenvale is strengthening its marketing team with the appointment of two new members of staff, Tracey Mattock who takes on the role of Marketing Manager, and Kate Wright who is the new Category Insight Manager.

mei 20, 2014

In Italy, early potatoes from North Africa are the leading product on the market

There was a time when Italian new potatoes ruled the Central and Northern European markets, but this is ancient history.

april 17, 2014

Fifty Years of Potato Storage Research at Sutton Bridge

This week saw the Potato Council division of the Agriculture and Horticulture Development Board (AHDB) mark the 50th anniversary of the opening of its Sutton Bridge Crop Storage Research (SBCSR) facility, near Spalding in Lincolnshire, United Kingdom

Roundtable Report Potato Council: Unearthing the role of potatoes in a healthy sustainable diet

februari 25, 2014

Potatoes: convincing government of their importance

Potato Council acts as a knowledge house for Government raising the importance of the potato. Two years since this work programme started there has been a real increase in knowledge about potatoes amongst parliamentarians with 83% now regarding potatoes as an important crop.

februari 17, 2014

UK Shoppers agree to pay more for named Potato Varieties

Potato Council’s latest campaign to encourage shoppers to trade up from generic whites to a named potato variety has been a great success.

HZPC's Colourful Perupas come in six types: Magenta Love, Double fun, Violet Queen, Blue Star, Violetta and Anya (Anya not shown)

februari 11, 2014

HZPC introduces colourful Perupas

Last week, at the Fruit Logistica in Berlin, HZPC launched their new vegetable: Colourful Perupas! Colourful and tasty tubers with a WOW! feeling.

februari 03, 2014

Agrico to celebrate sustainable choices during Fruit Logistica in Berlin

From Wednesday 5 to Friday 7 February 2014 Agrico will be exhibiting at Fruit Logistica in Berlin. During this major international trade show, Agrico will be presenting its extensive range of seed and table potatoes.

februari 03, 2014

GreenVale’s ‘Pretty Perfect Potatoes’ make their TV Debut

UK's leading potato supplier Greenvale is ramping up support for its fresh potato brand with a £1.5m TV advertising campaign, which goes on air from Monday 3 February.

januari 22, 2014

Potato Council wants its health message to stick

Potato Council is calling on the UK industry to help promote the ‘Natural Goodness’ of potatoes, by applying for a new Potato Council car sticker which is now available to all its levy payers.

januari 17, 2014

The Aardappelhoeve presents new 1 kilo packaging at Fruit Logistica

This year the Aardappelhoeve will be at Fruit Logistica for the first time. Bart Nemegheer, owner of the company, indicates that they could not stay behind.

augustus 12, 2013

Farmers fight to reclaim the 'British New Potato'

Furious potato growers are going head to head with supermarkets and restaurants in a campaign to reclaim the "British New Potato".

augustus 07, 2013

Spain: Potato harvest in Murcia 27% up this year

The Council of Agriculture and Water of the Spanish Region of Murcia estimates this year's potato production to reach 100,027 tonnes;an increase of 27% compared to the previous campaign.