Nieuws

AUSVEG Chairman, John Brent, today expressed dismay at the lack of Australian representation at the Fruit Logistica Trade Fair just concluded in Berlin and called on Australia’s political leaders to place more emphasis on the agricultural industry and ...

McDonald’s officials are meeting with the Potato Variety Management Institute (PVMI) to talk about potential new varieties of potatoes for French Fries. Jeanne Debons, executive director of the Potato Variety Management Institute (PVMI), is meeting M...

FRUIT LOGISTICA 2010 underscored its position as a leading global trade fair for the fresh produce sector with a comprehensive overview of the market, the presence of all key decision makers in the industry, and a record number of exhibitors and visitors.

Burger King has been talking for years about how it's targeting 'The superfan', young males who consume prodigious amounts of fast food. But more recently Burger King's description of its target has become a lot more expansive. "The superfan is me...

Interview with Meredith Myers (USPB) and Brittany Mohr (Fleishman-Hillard): Linda is not a real person but she is the most desired person in the marketing world according to Meredith Myers, Public Relations Manager for the United States Potato Board....

United Biscuits UK (UBUK) a leading manufacturer of snacks, biscuits and cakes, is launching a £2m marketing campaign for McCoy’s to target football fans in 2010 and grow the bagged snacks category. The campaign will consist of a six month sponsorship...

Columbia Basin growers ratified a 2010 contract with Lamb-Weston last week. The editor of North American Potato Market News, Bruce Huffaker, reported that this was to be the second year of a two-year contract, which was indexed for production costs. Th...

Last Friday the Pommonde® taste concept was rewarded second place at the Fruit Logistica Innovation Award in Berlin.

In March 2009, U.S. lawmakers canceled funding for a test program begun by the Bush administration that allowed Mexican long-haul trucks to circulate in the United States, citing safety and security concerns.The truck ban prompted Mexico to slap retali...

The average Canadian eats 30 pounds of french fries per year. In China, per capita consumption is less than 3½ ounces. McCain Foods Ltd. is trying to turn the figures for Asia's largest country around.And there is hope for McCain, whose biggest fast-f...

Top officials from the Chinese Ministry of Agriculture, including Han Changfu, Minister of Agriculture, and from the International Potato Center (CIP) gathered today in a formal signing ceremony to launch the CIP-China Center for Asia and the Pacific (...

Altos funcionarios del Ministerio de Agricultura de la China –incluido el ministro del sector, Han Changfu– y del Centro Internacional de la Papa (CIP) estuvieron presentes en la ceremonia formal de suscripción de la creación del Centro Internacional ...