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Seabrook Crisps

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Brand Description

Seabrook Crisps is a potato chips manufacturer in the United Kingdom.Seabrook Crisps, founded in 1945 by Charles Brook in Bradford, England, is credited with introducing the UK's first crinkle-cut crisps.

The company sells a wide variety of crisps and snacks, including traditional crinkle-cut, straight-cut, and lattice crisps, as well as novel goods such as Loaded sharing snacks and licensed snack partnerships. Seabrook values quality by utilizing sea salt and procuring potatoes locally if possible.

In July 2015 LDC backed the management buy-out of Seabrook as the business embarks on a major growth drive to increase its market share.

The business has increased its retail sales value year-on-year by 12% and continues to consistently outperform the overall UK crisp market, which has grown at 4.2% CAGR since 2007 and is worth £1.1bn.

The investment from LDC, which has taken a majority equity stake in the business, will support Seabrook as it looks to invest in its manufacturing infrastructure, new product development and progress international sales opportunities. In addition, the team has identified a number of potential acquisition targets which will further enhance the customer offering.

In 2018, Seabrook Crisps was acquired by Calbee UK, a subsidiary of the Japanese snack company Calbee Inc.

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News for this Brand
Calbee buys UK potato chip manufacturer Seabrook Crisps
oktober 05, 2018
Calbee buys UK potato chip manufacturer Seabrook Crisps
Calbee has acquired UK potato chip manufacturer Seabrook Crisps from Private equity investor LDC
Seabrook crinkle cut potato crisps
juli 20, 2015
Seabrook Crisps management buyout to lead to investments in equipment and product development
Yorkshire crisp brand Seabrook embarks on a major growth drive to increase its market share after a management buyout backed by private equity investor LDC, a subsidiary of the Lloyds Banking Group
Jonathan Bye, chief executive Seabrook Crisps
september 28, 2014
Chip manufacturer Seabrook Crisps returns to profit
Snacks firm Seabrook Crisps is hailing the success of a turnaround programme which saw the company bounce back into profit last year.
Seabrook launches front-peel packs for new lattice crisps range
september 28, 2014
Seabrook launches front-peel packs for new lattice crisps range
The UK’s first peel front crisp packets are set to be released to market by Seabrook Crisps within its new, Lattice Cut range.