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Pringles

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Brand Description

Pringles is a brand of potato and wheat-based stackable snack chips, owned by the Kellogg Company.

The snack was originally developed by Procter & Gamble (P&G), who first sold the product in 1967 - creating the stackable chips product category. Proctor and Gamble dates the launch as October 1968.

According to Proctor and Gamble, the "Pringles" name came about in the late 1960s, when the brand made a list of street names from a Cincinnati phone book that began with "P." Pringle Avenue in Finneytown (a Cincinnati suburb) was available for trademark, and its sound appealed to the brand.

The first Pringles were packaged in a tall, cylindrical metal can with a red wrapper. US National expansion was in May 1975. In 1991, Pringles were sold for the first time outside North America. Currently Pringles are sold in over 140 countries and Pringles are available in more than 100 different flavours.

P&G sold the brand to Kellogg's in 2012.

For fiscal 2014, Kellogg's reported a snacks sales of USD 6.5 Billion.

Pringles are manufactured in five factories around the world: Jackson, Tennessee; Mechelen, Belgium; Johor Malaysia; Kutno, Poland and Fujian, China.
 

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News for this Brand

 Roast Chicken Pringles
december 04, 2012

Roast Chicken flavoured Pringles launched in the United Kingdom

Pringles is set to give convenience retailers a chirpy start to the New Year by launching its first Chicken variant in the channel.
Kellogg Company completes acquisition of Pringles business
juni 05, 2012

Kellogg Company completes acquisition of Pringles business

Kellogg Company (NYSE: K) announced on May 31, 2012 the completion of its acquisition of Procter &Gamble's Pringles® business. The $ 2.695 billion acquisition further strengthens Kellogg Company's competitive position in global snacks, making Kell...
april 04, 2012

Papas Pringles puso a la venta una versión baja en grasas

Cuando Procter &Gamble introdujo las papas Pringles en Venezuela en 1999, el consumo per cápita promedio era de 80 gramos. Ahora el mercado nacional se ha consolidado como el tercero más importante en América Latina, después de México y Brasil. &...
Kellogg adquiere las papitas Pringles
februari 16, 2012

Kellogg adquiere las papitas Pringles

Michigan - Kellogg Company anunció ayer un acuerdo para adquirir la marca Pringles, de Procter &Gamble (P&G), por $2,695 millones. Pringles es denominada la marca número uno a nivel mundial en papas crujientes dentro del segmento de meriendas ...