Future Snacks Trends

During the last few years, significant growth has been observed in the snack sector, prompting widespread interest in future snack trends. 

The modern consumer demands variety and convenience in consumption, anytime and anywhere. Additionally, sustainability cannot be overlooked; it is crucial to prioritize environmental care and waste reduction in manufacturing processes. 

According to the online survey conducted by Mondelez International, Inc., 64% of global consumers prefer eating several times a day in small amounts. Compared to previous years, the majority had preferred larger portions consumed fewer times a day. The pandemic has notably influenced snack consumption habits. 80% of consumers expressed the expectation to purchase snacks they desire at any time, with 74% expecting accessibility through any channel. 

What are the main trends that will mark the future of snacks? 

Today's consumers have diverse preferences and dietary requirements, leading to a demand for a wide variety of snacks. Athletes, for instance, seek snacks high in protein and low in fat, supporting their active lifestyle and nutritional needs. Additionally, individuals with gluten or lactose intolerances seek snacks that cater to their dietary restrictions without compromising taste or health. 

 

Meat Snacks

There's also a growing demand for vegetable-based snacks among those following a vegan lifestyle. Conversely, a niche market exists for snacks rich in 100% animal protein, with minimal additives, appealing to those prioritizing protein intake and flavor.

Protein snacks

When discussing the trend of snacks gradually replacing meals, it's logical for consumers to seek products with heightened nutritional value. Awareness regarding the importance of protein consumption for maintaining both physical and mental health is increasing. Consequently, there's a growing demand for snacks that offer substantial protein content.

As a result, consumers are looking for ingredients rich in protein, such as fish, meat, legumes, and snacks incorporating superfoods like goji berries, amaranth, spirulina, among others. There's even a rising interest in more exotic options such as insect-based snacks. 

Baked snacks win the Fried ones 

Another trend that marks the food market is the way of preparing snacks. Every day consumers are more aware of taking care of their health, which is why they prefer healthier options that involve "no frying" preparation. 

Many of TAV's customers choose equipment with the Flavors Technologies® system because they allow the desired amount of oil and aroma to be added to the primary product that is not fried. 

In conclusion, the market demands a healthier product that maintains a good flavor and essential nutritional properties without being fried. 

Sustainable packaging

Manufacturers are committed to a more sustainable and recyclable packaging in its production. Consumers are increasingly concerned about the planet and try to reduce the negative impact on our ecosystem. 

The packaging sector has reached 3% of the national GDP. Innovations in containers and packaging, digitization and legislation favorable to sustainability have driven this change. 

Mood Food 

One of new trends in the world of Snacks – the "Mood Food". Each time more, snacks are seen as a tool to improve our mood. New snacks claim to be able to calm anxiety, improve sleep, boost concentration and energy through ingredients such as vitamins, nootropics, etc. 

During the pandemic, there has been a high level of stress, which caused sales of "Mood Food" type snacks to high level in the last two years. 

For example, in 2020 sales of products to improve mood, stress control and sleep increased by 36%. The stimulation of the brain and energy through these "Mood Food" snacks, grows as competition for coffee and energy drinks, showing great potential for long term time. 

Tecno Alimentaria Valenciana is up to date with new market trends and the company always want to share their knowledge with professionals and fans of the food sector. TAV improve their technology day by day to keep up with a constantly evolving market. Provide improvements, so that their customers can produce their products with high quality, an incredible flavor and high demand in the market.