McCain Foods South Africa launches new website to serve the Food Service industry

McCain Foods South Africa launches new website to serve the Food Service industry
October 30, 2013
In response to the need in the South African foodservice industry for a source of online business information that is convenient, credible, reliable and on-trend, McCain Foods (SA) Foodservice Division has launched a brand new website.

We invite you to explore www.mccain.foodservice.co.za. Designed to provide the ultimate online foodservice experience, with advanced navigation and functionality throughout, the site is filled with an array of rich, informative content and resources, giving you the benefit of access to detailed McCain product information – plus the latest industry-related news, views, trends and useful business tools.

It’s convenient

In the consumer-driven market, which characterizes the retail and foodservice sectors in South Africa, the demand for convenience is increasing. This demand is echoed in the need for convenient foods and convenient sources of information. In response to this need, and in a relative first for the South African foodservice industry, resellers and wholesalers can now interact with the McCain (SA) Foodservice brand in the digital environment.

Created using the latest technology, the site is compatible with today’s browsers and mobile devices, allowing anyone with access to the internet the benefit of advanced digital foodservice assets at the click of a button.

For wholesalers, resellers, distributors and F&B managers, your selection, purchasing and ordering processes are made that much simpler with the easy-to-browse Product e-brochure which breaks down the McCain Foods (SA) range of quality frozen potato and vegetable products into the Foodservice Division’s three convenient range categories – Classics, Signatures and Alternatives.

It’s innovative

McCain Foods (SA) has, over the past 13 years, become synonymous with innovation – not just in the quality crops we commission and superior products we manufacture, but also in our obsessive drive to grow foodservice businesses to greatness. It is imperative with today’s tough economic times and highly competitive environment, that you take the time to ensure that your clientele is being served the best quality menu items, and to do this you need to ensure that you keep up-to-date on trends and techniques.

With our Useful Tools and Business Tips sections we give you the opportunity to do just that. The array of useful tips and how-to videos are designed to help your business thrive, while the unique, user-friendly Potato ID (which helps you determine the best McCain potato products for your business), Fresh to Frozen Calculator (which highlights the benefits of McCain frozen vegetables versus fresh), Perfect Basket (which, based on input, gives you a full basket of McCain products which are suitable for your business) and Advanced Search web tools, will assist you in determining exactly which McCain products are best for you.

It’s reliable

The site’s extensive News section will be updated on a regular basis with the latest announcements from McCain Foods (SA), product innovation information, opinion pieces from industry experts and details on the latest promotions – keeping you informed on the latest news from the vegetable giant, and on the South African foodservice industry as a whole, while in the Downloads section, you will be able to access reliable graphic visual aids, technical data, recipes, business hints and tips, product catalogues, how-to videos and much more – all working together to provide you with a detailed overview of McCain Food’s wide range of products and how to use them to your benefit.

As the number one producer of frozen potato and vegetable products for the local consumer retail market, the rapidly expanding foodservice industry and the quick-service restaurant sector, McCain Foods is arguably the global market leader, and there is simply no more credible source of online business information.

We’d love to hear what you think about our new website, so why not give us your by posting a comment on our Contact Us page. This page also includes a ‘search-by-map’ function, which allows users to find a preferential wholesaler and/or distributor through the use of a visual map.

www.mccain.foodservice.co.za – everything you need to conveniently and efficiently boost your bottom line.

Source: McCain Foods South Africa
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