PepsiCo announced today an agreement to acquire Spitz International Inc., the leading maker of sunflower and pumpkin seeds in Canada. Upon completion of the acquisition Spitz will continue its Canadian operations in Bow Island and Medicine Hat, Alberta, and will report into Frito-Lay North America.
Spitz is the leading Canadian brand of sunflower and pumpkin seeds and has strong growth potential across North America. The acquisition will support Frito-Lay's plans to participate more broadly in the nuts and seeds category. Spitz complements Frito-Lay's growing portfolio of healthier snack options, such as this year's introduction of True North nut snacks.
"We are looking forward to having Spitz's leading seed brands in the Frito-Lay family,"said Al Carey, Frito-Lay North America President and CEO. "Spitz enables Frito Lay Canada to grow our seed business in Canada and help us expand in the U.S., while supporting PepsiCo's broader health and wellness strategy. Spitz has a very strong brand in Canada, and we plan to create new growth opportunities for the brand across North America."
Pepsico acquires sunflower and pumpkin seeds producer Spitz International Inc.
Like to receive news like this by email? Join and Subscribe!
Join Our Telegram Channel for regular updates!
Highlighted Company
Related News
![Beirut Erbil Potato Products Company Commends Project's Commitment to Agricultural Innovation and Sustainability Beirut Erbil Potato Products Company Commends Project's Commitment to Agricultural Innovation and Sustainability](https://media.potatopro.com/beirut-erbil-potato-products-company-commends-project-commitment-1200.jpg?width=600&height=357&crop=center&mode=crop)
July 07, 2024
French visit marks Beirut Erbil Potato Products Company commitment to Agricultural Innovation and Sustainability
![David Manzini, the President of PepsiCo Russia, Belarus, Ukraine, the Caucasus and Central Asia and Olzhas Bektenov, the Prime Minister of Kazakhstan David Manzini, the President of PepsiCo Russia, Belarus, Ukraine, the Caucasus and Central Asia and Olzhas Bektenov, the Prime Minister of Kazakhstan](https://media.potatopro.com/one-of-the-bestselling-potato-chips-brands-to-launch-production-in-kazakhstan-1200.jpg?width=600&height=357&crop=center&mode=crop)
June 27, 2024