This Christmas, Pringles, the UK's No. 1 social snacking brand, is launching new Christmas packs, offering retailers a range of support to boost sales over the critical festive period.
43.7% of shoppers buy Pringles over Christmas, contributing a massive 65% of snacks category growth during this period.
This Christmas, Pringles is offering a variety of promotions across its range including buy one get one free on 230g packs.
Specific Christmas activity includes an “X factor” style tour of stores where consumers will be encouraged to record their own “Jingles for Pringles”.