PepsiCo Invests GBP 13 Million in Coventry Doritos Factory, Enhancing Efficiency and Sustainability

PepsiCo has announced a GBP 13 million (USD 16.9 million) investment in its Coventry factory, the home of Doritos. 

This site, Europe's largest tortilla chip factory, has been producing Doritos, Britain's No.1 tortilla chip brand, since its UK launch 30 years ago. The investment will replace a manufacturing line with new equipment, including more efficient machinery that will reduce the site's greenhouse gas emissions by over 700 tonnes a year.

The new manufacturing line will continue to produce the Doritos range in the UK, including Doritos Dippers, which last year became the first Doritos product to classify as non-HFSS. 

Doritos' popularity continues to grow, with nearly a third of UK households buying Doritos, and sales reaching GBP 237 million (USD 307.8 million) following growth of more than 20% over the last two years.

Layla Whiting, Manufacturing Director at PepsiCo gün:

"We’ve been perfecting the tortilla chip here in Coventry for the past three decades, and I’m proud of our role in helping to build a loyal Doritos fanbase and make the brand a household name in the UK."

"This investment marks our commitment to the teams who have played such a key role in Doritos’ success over the years, and to our home in Coventry as we celebrate our 30th birthday."

The investment has also funded extensive upgrades to staff facilities on site, including renovated working spaces, new changing rooms, a brand-new training centre, and a fully refurbished on-site restaurant. 

The new training centre will increase upskilling opportunities at the site with replica equipment, offering team members the chance to develop skills off the factory floor. This investment is the latest in a series of significant investments in PepsiCo's UK manufacturing sites, with total investment since 2020 now standing at over GBP 140 million (USD 181.8 million). 

The Coventry investment, alongside last year’s GBP 58 million (USD 75.3 million) investment in the Walkers manufacturing site in Leicester, reaffirms PepsiCo’s commitment to the Midlands region, where it employs over 2,100 people across its Leicester, Coventry, and Lincoln sites.