Diamond acquires minority stake in Metcalfe’s Skinny Limited

Diamond Foods, Inc. today announced that it has acquired a 26% stake in Metcalfe’s skinny Limited, owner of Metcalfe’s skinny Popcorn, a premium ready-to-eat popcorn brand in the UK with a mission to provide better-for-you snack alternatives to consumers.

Metcalfe’s skinny markets its branded range of products in the fast-growing better-for-you snack and popcorn categories, predominantly in the UK. The Metcalfe’s skinny existing management team will continue to operate the company as an independent subsidiary.

Ashley Hicks, Managing Director of KETTLE® Chips UK:
 

"We are very excited to acquire an interest in Metcalfe’s skinny, which is an incredibly innovative, fast-growing, premium brand appealing to 'foodie' consumers looking for lighter great tasting snacks.”

“We look forward to working with the management team to support their future growth ambitions in the on-trend, high growth popcorn snack category in the U.K."

Julian Metcalfe and Robert Jakobi, co-founders of Metcalfe’s skinny commented, “We are very excited about the opportunity to expand Metcalfe’s skinny brand with the support and expertise of the KETTLE® organization."

Diamond is financing the investment through cash on-hand.