While the poor price of milk being paid to farmers by supermarkets has often hit the headlines, the same inequality in the supply chain also applied to potatoes, according to Allan Stevenson, chairman of the Potato Council.
Analysis of the prices being paid by consumers with the returns going back to growers suggests the primary producers only gets between 10 and 30 per cent of the final price, he told a farming audience in Carnoustie.
“The current fresh market supply chain is fundamentally bust. It is stifling investment and innovation,” he said.