Irish keogh's launch shamrock-flavoured potato crisp

Irish farm business Keogh’s have launched limited edition Shamrock and Sour Cream Irish potato crisps to mark St Patrick’s Day for sale in Superquinn, select retailers and online.

The Shamrock is being used for the first time as a food in the hand-cooked potato crisps produced at the crisping house on the Keoghs’ family farm.

Keogh’s has also established the first-ever facebook store to sell Irish crisps online as demand is expected to be high from abroad ahead of St Patrick’s Day.

“The idea for a Shamrock crisp came from our absolute pride in being Irish farmers and a constant need to be innovative in our offering."