The REAL deal for crisps and chips

REAL, the hand cooked crisps and chip brand has overhauled its packaging and flavours to reveal a brand new look for the first time in almost a decade.

The investment across the range of classic and innovative flavours will stir up consumers' taste buds with flavours that last until the end of the crunch.

Producing an appetising portfolio of 12 flavours, ranging from Strong Cheese and Onion to Sweet Chilli, REAL aims to connect with a wider market that require a quality product at a fair price.

The bright new packaging features a face on pack which reflects the crisps inside, such as a fisherman for Sea Salt and a look-a-like Colonel Mustard for Ham and English Mustard, with the face on each pack representing the taste sensation contained inside.