Potato specialist Schaap Holland introduced a new 'Grillerdoos' (Barbecue Box) during Potato Europe.
In the pack are 40, 50 or 60 pieces of washed potatoes for the barbecue market. The packaging is intended for the German market. "In Holland the market for baked potatoes is not so big", says Geert Klaessen.
Schaap Grillers Doos
Geert expects that this packaging will be well received by the Germans, especially because of the 'County and Western Style' which is printed on the packs. "This packaging is mainly intended for the wholesale trade, but I can imagine the German restaurants leaving this packaging on the shelves!"