Jim Skinner: McDonald's is 'Recession Resistant'

Octubre 27, 2008
With the "Plan to Win"in full swing, it's rarely news when McDonald's reports strong quarterly earnings. But amidst an economic crisis, it is surprising to see a company post a 7.1 percent increase in global same-store sales which McDonald's reported in its third-quarter statement released today.

"Our dedication to building our business by being better, not just bigger, continues to strengthen our global performance,"says the company's CEO Jim Skinner in a statement. "For the quarter, we delivered strong comparable sales, higher margin dollars, and a double-digit operating income increase."

McDonald's U.S. delivered its highest sales increase of 2008, with third quarter comparable sales up 4.7 percent and an operating income growth of 9 percent. In fact, the company's quarterly success even out performed Wall Street expectations, with profits reaching $1.19 billion, about 16 cents higher per share than expected.

The numbers make it difficult to dispute Skinner's claim that the quick-serve juggernaut is "recession resistant."
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