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Wilcox Fresh

Potatoes

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Company Description

Wilcox Fresh is a potato grower and shipper with its roots in Rexburg, Idaho.

Floyd Wilcox and his three sons, Keith, Leroy, and David, started Floyd Wilcox & Sons in a 7,000 square foot facility in Thornton, Idaho in 1948.

Now, a new generation of Wilcox brothers, Terry, Lynn and Ron Wilcox have moved the business to a 98,000 square foot facility in Rexburg, in order to accommodate their business' growth and success.

From planting and harvesting their southeastern Idaho potato fields to their rapid sorting and shipping process, their cutting-edge technology ensures an efficient supply chain so you are guaranteed to get the freshest Idaho potatoes when you buy Wilcox Fresh.
 

(Click picture to watch video) Video presentation of Wilcox Fresh

Video presentation of Wilcox Fresh

Product Types offered by this company

News for this Company

Fingerling potato (Russian banana)
October 04, 2022

Wilcox Fresh expands its supply of Famous Idaho Potatoes by acquiring heirloom fingerling grower and shipper, Southwind Farms.

Floyd Wilcox & Sons Inc. dba Wilcox Fresh is excited to announce the acquisition of Southwind Farms located in Heyburn, ID. Wilcox Fresh was established in Rexburg, ID in 1948 by Floyd Wilcox shortly after his sons returned home from WW2.
Wilcox Fresh welcomes new Justin Reynolds as new CEO
February 20, 2019

Potato company Wilcox Fresh welcomes Justin Reynolds as its new CEO

Potato grower and packer Wilcox Fresh has appointed Justin Reynolds as the company’s new CEO.