薯片和零食

Kurkure Family
三月 11, 2013

India: PepsiCo's salty snack brand Kurkure is back with a whole new family

PepsiCo's salty snack brand Kurkure's latest ad campaign has arrived at a rather appropriate time. The Rs 9,400 crore Indian snack market is growing at a very healthy pace, about 25 per cent a year.
 Bingo Tangles
三月 06, 2013

ITC Foods launches new TV Commercial for Bingo Tangles

ITC Foods has launched a new TV Commercial for its Bingo Tangles. The TV Commercial (TVC) created by Ogilvy &Mather Bengaluru went on air on 15 January.
ATOP Food Products
二月 12, 2013

ATOP Foods pleased with Kiremko Potato Chips line

Back in June 2011, Kiremko signed a contract with India-based ATOP Foods of Morbi, Gujarat for the supply of a complete potato chips line including all our latest innovations.
十二月 17, 2012

Pepsi's low but assured price turns Bengal farmers to Atlanta potatoes

Lufthar Rahman and his neighbours at Abhirampur village in Hooghly in West Bengal have sowed more Atlanta variety of potato this year. It is for use by PepsiCo India for making flakes and other Frito-Lay products.
 Indian snack market Market Leaders
九月 25, 2012

Indian savory snacks market shifts towards branded traditional salty snacks

Just three years ago, the Indian savory snacks market was dominated by western snacks such as potato chips and finger sticks that had nearly two-third of the market controlled primarily by Pepsi Frito Lays and ITC Foods.
Kurkure adds new flavours: Kurkure Puffcorn and Kurkure Monster Paws
九月 15, 2012

Kurkure adds new flavours: Kurkure Puffcorn and Kurkure Monster Paws

Kurkure, India’s most popular namkeen brand from PepsiCo India’s foods portfolio, has launched two new fun offerings-Kurkure Puffcorn and Kurkure Monster Paws. The brand takes pride in using trusted ingredients found in Indian kitchens.
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India's biggest food processing plant ‘Himalya Fresh' inaugurated
四月 29, 2012

India's biggest food processing plant ‘Himalya Fresh' inaugurated

The Chief Minister Narendra Modi inaugurated India's biggest food processing plant ‘Himalya Fresh' near Vadnagar of Mahesana district today.
三月 28, 2012

Tyrrell's Potato Crisps plans to double in India next year

The UK-based Tyrrells Potato Crisps is embarking on an expansion drive in India with plans to partner with hotel chains and increase its presence in modern retail trade outlets.
 India
二月 27, 2012

30.000 Indian farmers farming for Pepsico next year.

PepsiCo expects the number of Indian farmers, from whom it sources different produce, to reach 30,000 by the end of next year, up 25 per cent from the existing pool. The company works with farmers across nine states, including Punjab, Maharashtra and ...
一月 26, 2012

PepsiCo to step up potato procurement in West Bengal

Potato farmers in West Bengal can look forward to some respite from market volatility next year.
一月 18, 2012

Lay's Baked in India launched to expand health portfolio

India’s leading potato chips brand, Lay’s from PepsiCo, has joined hands with renowned designer duo Shantanu-Nikhil to launch a new range of baked chips - 'Lay’s Baked', through an exclusive fashion show in Delhi.
一月 05, 2012

Frito-Lay to ramp up potato contract farming in India

Plummeting potato prices for three consecutive years have prompted farmers to switch to contract farming this season.
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