Fresh Solutions Network Wins Packaging Design Award For Side Delights Roastables

Fresh Solutions Network announced its packaging design award from Graphic Design USA, American Packaging Design Awards.

The award celebrates Side Delights® Roastables fresh potato package design, with its vibrant color palette and rustic visuals, encouraging a perfect potato choice for dinner tonight.

Kathleen Triou, President and CEO of Fresh Solutions Network:

“We had very clear objectives for the design team to express the potential of potatoes as a canvas for bold flavors, while providing the best packaging design on the market.”

“We designed the packaging with a very specific audience in mind; stimulating shoppers’ creativity both in-store and at home.”

Side Delights® Roastables are the finest quality, triple-washed, “Awesome Little Yellows,” “Rad Little Reds,” and “Red and Yellow Combo” petite potato varieties. The packaging was designed to appeal to the growing, and coveted group of Millennial shoppers, who are self-described as adventurous with their food choices, frequently trying new recipes featuring fresh food items, and consider food preparation as an important feature of their lifestyle.

Side Delights® Roastables include sachets of delicious, Montana Mex spice blends made with pure, sustainably sourced, gluten-free, 100 percent natural spices. These spice blends appeal to everyone with taste buds, and encourage recipe experimentation at home.