McDonald's global comparable sales for August up 4.9%

McDonald's Corporation today announced global comparable sales growth of 4.9% in August. Performance by segment was as follows:

• U.S. up 4.6%
• Europe up 2.2%
• Asia/Pacific, Middle East and Africa up 7.8%

"Giving our customers a unique balance of food and beverage choices is driving performance in every area of the world,"said McDonald's Chief Executive Officer Jim Skinner. "We're offering new menu items and classic favorites, including premium and value selections, all for our customers to enjoy in our convenient, contemporary restaurants. We intend to continue our momentum by further enhancing the McDonald's experience and giving customers even more reasons to visit."

U.S. comparable sales increased 4.6% for the month. The ongoing appeal of the McCafe Real Fruit Smoothies and Frappes, complemented by McDonald's everyday affordability and core menu options, drove the month's performance.

In Europe, comparable sales rose 2.2% in August due to strong performance in the U.K. and Russia, slightly offset by France. Relevant limited-time food offerings, including the summer barbeque food event in the U.K., were key sales drivers for the month.

Comparable sales in Asia/Pacific, Middle East and Africa rose 7.8%, fueled by sales growth in Japan, China and Australia. Locally-relevant menu items, daypart value options and convenience drove APMEA's growth.

Systemwide sales increased 4.7%, or 6.2% in constant currencies, for the month.