McDonald's same store sales for May 2008 up 7.7%

六月 09, 2008
McDonald's said on Monday that global sales at restaurants open at least 13 months rose 7.7 percent in May, helped by strong international sales.

Overseas sales have been outpacing domestic results for some time at McDonald's, which has been heavily promoting its Dollar Menu during the current U.S. economic slowdown.

Same-store sales, a key gauge of retail health, rose 4.3 percent in the United States. The company cited new menu items such as the Southern Style Chicken biscuit and its emphasis on low-priced menu items, such as a $1 double cheeseburger, which have helped McDonald's weather the economic downturn by driving traffic and luring cash-strapped diners away from higher-priced sit-down restaurants.

Same-store sales rose 9.6 percent in Europe, led by strength in the U.K., France and Russia, and 9.7 percent in the Asia/Pacific, Middle East and Africa division.
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