QSR, Restaurant and Food Service Trends

August 31, 2007

KFC: smell of chicken in the office to lure customers

Louisville, Ky.-based Kentucky Fried Chicken's $2.99 Deals was recently introduced. The marketing campaign is focussed around the idea that the smell of KFC in American offices will lure customers into the chain. To carry out the "scent-focused&...
Burger King sees strong cash flow in 2008
August 29, 2007

Burger King sees strong cash flow in 2008

Burger King Holdings Inc said on Wednesday it will use the "strong and consistent cash flow"it expects this fiscal year for plans such as share repurchases, debt retirement and the payment of its dividend. The world's No. 2 hamburger chain al...
August 29, 2007

Wendy's Reversal

Wendy's International Inc. has gone from being a case study for activist investing to a poster child for waning interest in mergers and acquisitions. Before Wendy's disclosed that billionaire investor Nelson Peltz would gain access to see confidential...
August 28, 2007

Arby's Owner Gets Access to Wendy's Info

Wendy's International Inc. has agreed to let a major shareholder have access to crucial information about the third-largest hamburger chain so he can decide whether to bid for the company. Billionaire investor Nelson Peltz has said his company, Triarc...
August 27, 2007

Spinner of McDonald's plate (profile of McDonald's CEO Jim Skinner)

Mr Skinner has masterminded a comeback at McDonald's. The global restaurant chain lost customers in the late 1990s and early 2000s as it focused on expansion at the expense of the quality of its food and service.   A fast talker who likes to use his ha...
August 27, 2007

Boston Market gets new owner, CEO

Boston Market Corp. gained a new president and CEO Monday as private-investment firm Sun Capital Partners Inc completed its acquisition of the restaurant chain from McDonald's Corp. Richard K. "Rick"Arras was named president and CEO of Gol...
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August 24, 2007

Burger King comps increase

Comparable-store sales for Burger King Holdings Inc. rose 3.4 percent for the 2007 fiscal year ended June 30. The company reported worldwide comparable sales increased 4.4 percent for the fourth quarter, making it the 14th consecutive quarter of posit...
August 22, 2007

Big Mac creator says middle bread slice made burger a success

Jim Delligatti took two years to convince McDonald's that the Big Mac was a good idea but 40 years on he takes pride in having invented one of the world's most widely eaten foods that is getting its own museum. In 1967, the McDonald's franchisee got ...
August 20, 2007

Hardee's(R) Launches New Natural Cut French Fries

After a three-year search -- and an extensive amount of testing and consumer research -- the perfect French fries to complement Hardee's Angus-beef Thickburgers have been found. Beginning today, guests who order a combo meal or a side of fries will be...
August 20, 2007

McDonald's Angus Third Pounders Moves into New Markets

McDonald's customers have shown strong support for the new Angus Third Pounders that debuted in Southern California last March. Positive customer feedback has prompted McDonald's marketing co-ops in New York and Central Ohio to introduce the newest lin...
August 13, 2007

Wendy's sells Café Express

Wendy’s International Inc. quietly sold its 18-unit Café Express fast-casual chain at the end of July, according to a securities filing by the company. The No. 3 burger brand sold Baja Fresh Mexican Grill during the fourth quarter of 2006 and Tim Hort...
August 10, 2007

Trade Commission subpoenaed Food and Drink companies over marketing to kids

The U.S. Federal Trade Commission issued subpoenas to 44 food and beverage companies including Coca-Cola Co., McDonald's Corp. and Procter &Gamble Co., seeking information on how they market to children. The companies have 90 days to respond to th...
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August 07, 2007

Study says ads trick children's taste buds

Anything made by McDonald's tastes better, preschoolers said in a study that powerfully demonstrates how advertising can trick the taste buds of young children. The study had youngsters sample identical McDonald's foods in name-brand and unmarked wrapp...
August 06, 2007

McDonald's Agrees to Sell Boston Market

McDonald's Corp. said Monday it agreed to sell its meat-and-potatoes Boston Market restaurant chain to private equity firm Sun Capital Partners for an undisclosed sum. "This is consistent with our successful strategy to focus on brand McDonald's (...
August 04, 2007

McDonald's tall order: reduce mistakes

McDonald's Corp. is testing a cash register aimed at cutting down the number of wrong orders, a problem that puts it near the back of the pack in rankings of fast-food drive-thrus. The register, now in 10,000 of McDonald's 32,000 restaurants, has a tou...
August 02, 2007

Burger King and Wendy's Fries Flunk Trans Fat Test in New York City

Though New York City now requires restaurants to use trans-fat-free frying oils, Burger King and Wendy’s are still serving New Yorkers French fries with more trans fat than is safe to consume in an entire day, according to new test results. McDonald’s...
July 31, 2007

Inventure Group, Burger King form potato chip alliance

Burger King (NYSE: BKC) has signed a license agreement with The Inventure Group (NASDAQ: SNAK) to develop a line of branded Burger King snacks. The Inventure Group makes the Poore Brothers brand of potato chips, among others. The snacks will launch in...
July 31, 2007

Wendy's shares up on hopes of near-term sale

Shares of Wendy's International Inc. (WEN.N: Quote, Profile, Research) rose 4.7 percent on Tuesday, a day after billionaire investor Nelson Peltz said his restaurant company, Triarc Cos. Inc. (TRY.N: Quote, Profile, Research), could offer up to $41 a s...

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