News on Potatoes in Retail from Wisconsin

RPE's Sweet Potato Portfolio of Products
October 23, 2024

RPE Launches Innovative Sweet Potato Program

RPE, a trusted leader in the fresh produce industry has announced the launch of its new comprehensive sweet potato program, tailored to meet growing market demands while maximizing efficiency for retail partners. 
Potato Museum with antique equipment at Schroeder's Farms
May 01, 2024

Patience, Persistence, Adaptability: The Schroeder Family’s Five Generations of Farming Legacy at Schroeder Brother’s Farms

The Schroeder Brother’s Farms in Antigo, Wisconsin, founded by Eric Schroeder’s family in 1879, has been around long enough to have its own potato museum on site.
Roasted baby potatoes
April 21, 2024

Turn up the heat this summer with unique potato offerings

From backyard BBQs to campfire cook outs, potatoes should be the MVP of summer time outdoor cooking adventures. They are versatile, delicious, easy to prepare, and the perfect complement to any summer dish.
Rachel Atkinson-Leach, Vice President of Brand & Category Excellence at RPE
September 18, 2023

Farmer’s Promise announces New Burbank Reserve variety

Introducing the Burbank Reserve, a remarkable gem in the world of potatoes that effortlessly marries the qualities of casual and fine-dining restaurant excellence.
The tray is not only compostable and recyclable but also oven-safe and microwaveable, said Rachel Atkinson-Leach.
August 30, 2023

New sustainable fiber tray for potatoes introduced

Tasteful Selections®, a specialty potato brand from RPE LLC, is introducing a new sustainable fiber tray with its Organic Sea Salt & Herb bite-size potatoes.
Bridging the Gap Between Farmers and Shoppers – RPE, LLC Announces New Brand
November 03, 2022

Farmer's Promise: RPE is Bridging the Gap Between Farmers and Shoppers with this New Brand

There are many brands that know how to grow great potatoes, onions and sweet potatoes and get them on the grocery shelf or into our favorite foods. Then what? Is blind consumption anyway to live?
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Tasteful Selections introduces 100 percent recyclable and compostable paper packaging.
September 22, 2021

Tasteful Selections introduces 100 percent recyclable and compostable paper packaging

Tasteful Selections®, leading the bite-size potato category in innovation and sustainability is pleased to announce the limited launch of its new 100-percent plastic-free, recyclable and compostable packaging.
The Potato Sustainability Alliance: Driving Sustainability in the North American Potato Sector
February 24, 2020

The Potato Sustainability Alliance: Driving Sustainability in the North American Potato Sector

Key players in the potato industry in the United States and Canada announced at Potato Expo 2020 the creation of a new organization dedicated to sustainability in the potato sector: the Potato Sustainability Alliance.
Celebrate 10 years of bite-size potato category growth with 'My Tasteful Selections' Campaign
February 06, 2020

Celebrate 10 years of bite-size potato category growth with 'My Tasteful Selections' Campaign

Bite-size potato category leader launches new campaign to celebrate each year of its success. Prizes this month include an indoor herb growing kit, an eight-piece gardening toolset and a superior-stainless watering sprayer.
Celebrate 10 years of baby potato innovation with 'My Tasteful Selections' Campaign
January 07, 2020

Celebrate 10 years of baby potato innovation with 'My Tasteful Selections' Campaign

Welcome to 2020! The Tasteful Selections team is excited to share milestone news with retail and foodservice customers as well as consumers everywhere. Tasteful Selections is celebrating its 10-year anniversary!
Tasteful Selections mini sweet potato trays now available in 6 flavors
September 13, 2018

Tasteful Selections mini sweet potato trays now available in 6 flavors

Tasteful Selections®, a specialty potato brand from RPE Inc., has expanded its line of mini sweet potato trays to 6 flavors, covering sweet, savory and trending favorites.
A new crop of fingerlings means... Party Potatoes are back!
September 01, 2018

A new crop of fingerlings... Yes, Party Potatoes are back!

Old Oak Farms®, RPE’s core commodity brand, is bringing excitement to the fingerling potato for the third year in a row, with Party Potatoes®.
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Alsum Farms & Produce Celebrates 45 Years Of Continued Growth With Farm Field Days
August 28, 2018

Alsum Farms & Produce Celebrates 45 Years Of Continued Growth With Farm Field Days

Potato Grower, Packer and Shipper Alsum Farms celebrates its 45 years anniversary with Farm Field Days
Tasteful Selections bite-sized potatoes help consumers Keep Their Menus Fresh
March 28, 2018

Tasteful Selections bite-sized potatoes help consumers Keep Their Menus Fresh

Tasteful Selections™, a specialty potato brand from RPE Inc., will launch the second quarter of its yearlong Fresh campaign on April 1
Tasteful Selections highlights bite-sized potatoes in yearlong Fresh Campaign
January 10, 2018

Tasteful Selections highlights bite-sized potatoes in yearlong Fresh Campaign

Tasteful Selections™, a specialty potato brand from RPE Inc., proudly announces the launch of its yearlong Always Fresh campaign, with insights and inspiration revolving around healthy, nutritious recipes and kitchen tips for more confident meal preparation.
Tasteful Selections to introduce unique item to the potato category—SteamPak Mini
October 03, 2017

Tasteful Selections to introduce SteamPak Mini, a unique item to the potato category

Tasteful Selections™, a specialty potato brand from RPE Inc., is pleased to bring a new item to the potato category—introducing SteamPak Mini!
Tasteful Selections releases new black Take & Shake cup with gluten-free seasonings
September 13, 2017

Tasteful Selections releases new black Take & Shake cup with gluten-free seasonings

Tasteful Selections is eager to offer new black Take & Shake cups with gluten-free seasonings!
RPE brings a new crop and a new life to Old Oak Farms® Party Potatoes®
August 14, 2017

RPE brings a new crop and a new life to Old Oak Farms® Party Potatoes®

Old Oak Farms®, RPE’s core commodity brand, is bringing new life to the fingerling potato category with Party Potatoes®. In hopes to share the party nationwide, RPE has created multi-themed promotional campaign that will span over the next several months.

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