Burger King® Canada Expands Poutine Offering

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Burger King Canada

September 28, 2011

BURGER KING® Restaurants of Canada, Inc. is on a mission to become the nation's #1 destination for all things poutine by expanding their Classic Poutine offering. For a limited time, the new ANGRY POUTINE™ and POUTINE WITH BACON are available at participating BURGER KING® restaurants across Canada.

Building on the success of their signature ANGRY WHOPPER®, the ANGRY POUTINE™ takes the Classic Poutine recipe and adds jalapeno peppers, crispy angry onions and the signature angry sauce – a combination guaranteed to get Canadians fired up. The POUTINE WITH BACON starts with the Classic Poutine and then adds a load of bacon for a big, delicious and indulgent difference.
 

(Click to enlarge) Burger King poutine: now three variations available

Burger King poutine: now three variations available

"We see an opportunity to become THE destination for Canada's favourite dish by reaching the growing demographic of poutine lovers,"said Cameron Loopstra, senior marketing manager for BURGER KING® Restaurants of Canada, Inc. "These new poutine options build on our already successful Classic Poutine by incorporating our guests' two favourite taste profiles – the signature ANGRY taste and bacon."

Poutine is one of Canada's most loved dishes. Canadians order more than 78.6 million servings of poutine each year*. BURGER KING® hopes the new menu items will grow their 10 percent stake of total poutine servings from coast to coast.

The ANGRY POUTINE™ and POUTINE WITH BACON are available now for a limited time, at a suggested retail price of 90 cents above the regular price of the Classic Poutine.

Source: Burger King Canada
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