Nieuws uit India | Page 23 PotatoPro

augustus 23, 2010

Frito-Lay India launches 'Kurkure Spend Time with the Family Program'

A new advertising campaign for Frito Lay India's Kurkure snack encourages people to spend time with their families.

augustus 23, 2010

Indian Scientists develop protein rich potato

A genetically engineered, protein-enriched potato is being readied for commercial field-testing in India, scientists said.

augustus 20, 2010

Profile: Managing Director McCain Foods India KS Narayanan

Potato evangelist is probably a better descriptor for the managing director of McCain Foods India Pvt. Ltd, the Indian arm of the privately owned Canadian firm that makes one out of every three French fries consumed in the world. Narayanan never misses...

augustus 20, 2010

CPRI tells Indian Potato farmers to switch to heat tolerant potato varieties

With the mercury level steadily rising across India, potato growers need to switch to new varieties of heat-tolerant seeds for saving their crops, agriculture scientists have suggested.

augustus 20, 2010

New Potato Research Center to be set up in West Bengal

A centre of the Shimla-based Central Potato Research Institute (CPRI) will be set up in West Bengal's West Midnapur district to make quality potato seeds favourable to the state's climatic condition available to the farmers.

juli 06, 2010

Cold storages' release cools down potato prices in West Bengal

With close to about 25 per cent of potatoes having been released from cold storages across West Bengal, potato prices, which had inched up by Rs 10-20 a quintal last week, dropped on Tuesday. The wholesale price of the tuber (Jyoti variety) dropped Rs ...

juni 02, 2010

Potato Prices in India to remain flat on bumper harvest

Retail prices of potatoes are expected to remain stable in the next three months, despite monsoons being right at the doorstep in most parts of the country as rabi production in key growing states of Uttar Pradesh and West Bengal has exceeded estimates

mei 20, 2010

Plea to set up potato promotion board in India

There was a need to constitute a potato promotion board at the central level in order to look into various issues beginning from cultivation to consumption of the tuber in the country. The matter was discussed at the annual meeting of the Federation of...

mei 06, 2010

Frito Lay India to up contract farming by four-fold

Frito Lay India is looking at increasing contract farming of potato in India by almost four-fold over the next three years. “Currently, there are 15,000 farmers doing contract farming of potato for us while we are sourcing the commodity from 40,000 f...

mei 06, 2010

Frito-lay, ITC to build new potato chips plants in India

Frito-Lay India - with a market share of 60%- is drawing up a fresh game plan to drive volumes. To start with, the company is increasing its manufacturing capacity by setting up a new plant in West Bengal in the second half of 2010.“We are extending ou...

mei 06, 2010

Export of Kurkure, Aliva considered by Frito-Lay India

Frito-Lay, the snack food division of PepsiCo India, is contemplating export of indigenously-developed products Kurkure and Aliva to markets such as the US and UK. 'We are looking at markets where the Indian diaspora is strong'.

Winners Dillicious Flavour Campaign Lays India

mei 05, 2010

Lay's India launches winning flavours of 'Give us Your Dillicious flavour'

The results for the 'Give Us Your Dillicious Flavour' that was launched in October 2009 by Frito Lay's have been declared. Four flavours have been shortlisted from around 1.3 million entries from consumers. Each of the entries that got shortlisted get...

mei 02, 2010

High output keeps potato prices down in India

Since the beginning of March, the price of potato has dipped more than 16 per cent on account of higher production of the commodity in India this year. High arrivals have been reported in the mandis and that has kept the sentiments weak for t...

april 27, 2010

West Bengal announces transport subsidy for potato

The West Bengal Government has announced a transport subsidy of Rs 11 crore for inter-State transport of potatoes as well as export to other countries. West Bengal's potato production almost doubled to 95 lakh tonnes this year, against just about 55 l...

april 14, 2010

McCain Foods India appoints Leo Burnett as creative partner

McCain Foods (India), the Indian subsidiary of McCain Foods Canada, has appointed Leo Burnett as its creative partner following a multi-agency pitch. The agency has been mandated to build awareness of the new brand in India by developing and implemen...

maart 28, 2010

Bumper Potato Crop in West Bengal sends potato prices crashing

A bumper crop, government apathy and exploitation by middlemen has driven a debt-ridden potato farmer to commit suicide in North Bengal’s Jalpaiguri district this week. Many, however, are not ready to give in without a fight although the odds are agai...

maart 18, 2010

McCain Foods India launches Potato pops

McCain Foods India Pvt. Ltd, the Indian subsidiary of McCain Foods Ltd, Canada, has introduced Chilli Garlic Potato Pops, a unique mouth-watering delectable snack for the Indian market. The product, which was launched at Aahar International Fair 2010,...

maart 07, 2010

India International Potato Expo 2010 rescheduled

The Indian Chamber of Commerce announced that the India International Potato Expo 2010 has been rescheduled to 8th &9th July’2010 at NASC Complex in PUSA, New Delhi. This postponement is due to unavailability of Central and State Ministers due to...