Nieuws

As part of an article on "How to reinvent your brand"an example is given on "How Walkers took back lunch".   During the campaign, Walkers enjoyed an 18 per cent increase in sales. An additional 10 million bags of crisps were sold i...

Fast-food chain operator Burger King Holdings Inc. on Tuesday named Julio Ramirez executive vice president, global operations, effective immediately.

The potential sale of Wendy's International continued its progression yesterday, even as the company faced bitter criticism from a group of franchisees. Wendy's has reached a confidentiality agreement with Sandell Asset Management Corp. so the inves...

PepsiCo India's FritoLay brand is revving up through an array of marketing campaigns and variant launches, with the onset of cooler climes and its flagship cola business taking the seasonal backseat. According to Deepika Warrier, marketing director, F...

Japanese snack food maker Calbee Foods Co. Friday launched operations at a new plant in California for making its mainstay products "Kappa Ebisen"shrimp chips and "Saya-endo"snow pea crisps.The new plant has a monthly output capacit...

El Instituto Vasco de Investigación y Desarrollo, Neiker, tiene como objetivo conseguir una o más variedades de patata que reúnan las características óptimas tanto para el consumo en fresco como para el proceso industrial.

National Starch Food Innovation has become the latest ingredients firm to signal a price rise in the face of rising raw material costs, with starches for food, beverage and pharmaceutical use set to become more expensive.

Doritos, a brand of Frito-Lay North America, has teamed up with Grammy award winning artist Missy Elliott to launch its new Doritos Collisions. The new snack puts two different flavored chips in the same bag. For example there are Doritos Collisions ...

More than a dozen parties have expressed interest in Wendy's International Inc's sale process, the Wall Street Journal reported on Monday, citing a person familiar with the situation. On its Web site, the Journal reported the source said Wendy's board ...

The McCain factory at Wombourne, near Wolverhampton, is having a 90-day consultation period over plans to axe half of the 240-strong workforce. Union leaders have now told staff losses are inevitable because of the long-standing problems which have do...

After a long hiatus, Prince Edward Island is exporting potatoes to Argentina. On Wednesday 5,000 tonnes of potatoes, the equivalent of 220 tractor-trailer loads, will be loaded on a boat in Summerside harbour. The shipment is the first in more than a ...

Local officials attending the official grand opening of the Kettle Foods potato chip factory in Beloit this Wednesday will be greeted by an unusual sight. They will see 18 wind turbines lining the roof of the newly built 73,000-square-foot facility, wh...