Hardbite carrot snack wins award for most innovative new product at Sweets & Snacks Expo 2016

Building on the successful market launch of Hardbite “18 Carrot Gold” Carrot Chip, Naturally Homegrown Foods Ltd. proudly announced the product was named the 2016 Most Innovative New Product Award – Salty Snack by the National Confectioners Association at the recent Sweets & Snacks Expo in Chicago.

Naturally Homegrown Foods Ltd. President Kirk Homenick:
 

“This is such a massive honor for us to be recognized by our peers in North American retail industry.”

“We launched the Hardbite “18 Carrot Gold” Carrot Chip in the fall of 2015 as part of our premium root vegetable chip line and we are honored to be recognized for bringing innovative, delicious products to the salty snack food category.”

The Most Innovative New Product Awards were introduced five years ago at the Sweets & Snacks Expo to showcase the most innovative ideas, concepts and products in two of the fastest growing categories, confectionery and snacks.

Hardbite "18 CARROT GOLD" Carrot Chip, was selected as a winner from more than 320 product entries. Panel participants included executives from some of the top retailers of candy and snack products representing more than 20 percent of U.S. buying power as well as trends experts and a supermarket registered dietitian.

Phil Lempert, food trends editor for NBC’s TODAY show and panel moderator:
 

“The jump in number of products submitted in 2016 reflects the sprawling innovation that happens in the candy and snack categories.”

“As leaders in center store innovation, more than 6,500 new candy and snack items generated more than $6 billion in sales in 2015.”

“Candy and snack manufacturers know how important it is to meet the demands of the consumer through innovative and diverse products.”

Naturally Homegrown Foods Ltd. is a British Columbia based premium snack food company.

It produces a line of hand cooked chips under the Hardbite brand name.

The product range is derived from all natural premium locally grown potatoes and root vegetables that are slow cooked, and hand turned to ensure quality. Hardbite chips are dressed in only the most aromatic, natural spices.

Hardbite chips can be found in leading retail locations in Canada and the USA. For more information, please visit Facebook page, Twitter (@Hardbite) or website www.hardbitechips.com