Frito-Lay's Stacy's Brand launches New Line of Pretzel Thins

Building on its offering of delicious pita and bagel chips, the Stacy's brand today introduced Stacy's Pretzel Thins – a new line of baked snacks that is sure to have pretzel lovers everywhere rejoicing.

Combining a classic pretzel flavor with a thin and crispy texture, Stacy's Pretzel Thins offer a fun and tasty twist on everyday snacking.

With the crunchiness and versatility of a cracker, the new snack pairs perfectly with gourmet cheeses or delectable spreads as a mid-day snack, or can be enjoyed on its own.

Stacy's Pretzel Thins are made using the time-honored approach of "the Stacy's way," including carefully selected high-quality ingredients such as sea salt and organic honey. They also contain no artificial colors or flavors and both varieties use expeller pressed sunflower oil, which contains 0g of trans-fat.

Now available in the deli section of grocery stores nationwide, the Stacy's Pretzel Thins line includes two flavors:
 

• Simply Naked®: The unique taste of sea salt adds an elevated pretzel flavor to this variety. Enjoy on its own or pair with a hearty spread such as hummus or peanut butter.
• Honey Dijon: A kick of Dijon mustard is sweetened with organic honey in this variety, perfect when topped with a slice of cheese and a drizzle of pesto.

"The Stacy's brand prides itself on making unique, high-quality 'anytime' snacks that consumers can enjoy on its own or pair with their favorite dips and spreads," said Dave Skena, vice president of marketing, Frito-Lay.

"Our new line of Stacy's Pretzel Thins is of the highest quality and delivers great taste as a result. The uncompromising approach to quality may be the harder way but it's the better way."

Stacy's Pretzel Thins are available in 7-oz bags for a suggested retail price of $3.99.