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Pepsico India

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    PepsiCo entered India in 1989 and in a short period, has grown into one of the largest food and beverage businesses in the country.

    One of the largest US multinational investors in the country, PepsiCo has been consistently investing in India and has built an expansive beverage and snack food business supported by 38 beverage plants and 3 food plants.

    PepsiCo and its partners recently announced an additional targeted investment of Rs. 33,000 Crore (5.5 billion USD) in India by 2020 in the areas of product innovation, increasing manufacturing capacity, ramping up market infrastructure, strengthening supply chain and expanding company’s agriculture programme.
     

    (Click to enlarge) Snacks Plants in India (Courtesy: Pepsico India)

    Snacks Plants in India (Courtesy: Pepsico India)

    PepsiCo India’s diverse portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana, Gatorade and Quaker. In two decades, the company has been able to organically grow eight brands that generate Rs. 1000 crores or more (1.6 billion USD) in estimated annual retails sales and are household names, trusted across the country.

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    Nieuws over dit bedrijf

     Deepika Warrier
    november 02, 2009

    Lays remains the dominant snack brand in India

    In India, Frito-Lay has staved off the challenge from ITC, its first serious national-level competitor in the Indian savory snacks market. With a dominant market share in the Rs 3,000-crore branded salty snacks category, the firm says it is fast-tracki...
    Kurkure - extruded snack by Frito-Lay /Pepsico - highly popular in India
    januari 15, 2009

    Frito-Lay’s factory in Sankrail is caught in a stand-off over land possession

    The snack-food division of PepsiCo Inc.’s Indian unit finds itself caught in a miniature version of the stand-off in Singur that led to Tata Motors Ltd driving its dream small car project out of West Bengal to Gujarat.
    november 03, 2008

    Indian Actress Kareena Kapoor will star in marketing Frito-Lay Kurkure snack

    Deepika Warrier, Director - Marketing, PepsiCo India Holdings (FritoLay Division), said, “We are proud to welcome Kareena Kapoor into the PepsiCo family. Kareena’s vibrant persona, pan-India appeal and her confident attitude makes her a great fit.
     Frito-Lay India
    september 18, 2008

    Frito-Lay plant in India resumes production

    After nearly a month of closure, food and beverages maker Pepsico on Thursday announced resumption of operations at its Punjab plant as management and workers have reached a settlement. "We are glad to announce that we have reached an amicable sol...