Sabritas potato chips

Sabritas is the brand name under which Pepsico markets Frito-Lay products in Mexico, including Cheetos, Fritos, Doritos, and Ruffles. It also serves as the name for the company's potato chip brand.

Frito-Lay also distributes its goods under the Sabritas brand in the United States. During certain seasons, every bag of Sabritas contains unwrapped plastic and Tazos. Tazos are known as POGS in the United States. It also sells local items such as crujitos, poffets, rancheritos, and sabritones.