Utz and Mike’s Hot Honey Bring the Heat With a New Hot Honey Potato Chip

Try the new Utz Mike’s Hot Hot Honey Potato Chips – act quickly, they’re only available for a limited time!

Try the new Utz Mike’s Hot Honey Potato Chips – act quickly, they’re only available for a limited time!

May 22, 2023

Source

Utz Brands, Inc.

Utz®, a leading U.S. manufacturer of branded salty snacks, has teamed up with Mike’s Hot Honey®, America’s No. 1 brand of hot honey, to create the Utz® Mike’s Hot Honey® Potato Chip.

Available for a limited time only, this bold new potato chip is crafted by covering classic Utz Original Potato Chips with cravable Mike’s Hot Honey flavor for a sweet, salty crunch that finishes with a kick of heat. These mouth-watering potato chips come in a range of convenient sizes, including an on-the-go 2.625 oz. and two multi-serve options, 7.75 oz., and 13 oz., for families that demand more at home!

Howard Friedman, CEO of Utz Brands, Inc.:

"Our new Utz Mike’s Hot Honey Potato Chip perfectly combines our classic, Utz original potato chip with the fierce flavor of Mike’s Hot Honey. As a leader in the salty snack category, we are always looking for cravable new tastes, and the uniquely sweet and heat combination of our newest potato chip is irresistible for those who want bold new flavors when they reach for a snack."

Utz Mike’s Hot Hot Honey Potato Chips

Mike Kurtz, Founder of Mike’s Hot Honey:

"We couldn’t think of a better brand to help us create our first potato chip."

"Not only is the chip the perfect pairing of Utz’s classic, salty crunch and our distinctive sweet with a kick of heat, but it’s the perfect pairing of two brands with rich histories in New York City, now made available nationwide thanks to popular demand. We’re excited about this partnership."

The Utz story began in 1921 in Hanover, Pennsylvania, in the small-town kitchen of Bill and Salie Utz. They believed potato chips could be better and should be made from clean and simple ingredients to bring out the natural flavor of farm-fresh potatoes.

Mike’s Hot Honey was founded in 2010 by Mike Kurtz with a desire to create and share the highest quality honey infused with chili peppers. Mike’s Hot Honey has become a word-of-mouth sensation sparking the creation of a new honey category that empowers chefs and eaters alike and which now includes potato chips.