Dutch firm Kiremko enters crowded Potato Chips Market in India

Dutch firm Kiremko enters crowded Potato Chips Market in India
June 25, 2014

Kiremko B.V., the Netherlands, a leading Dutch food processing equipment firm, has entered the crowded segment of potato chips in India by supplying the potato chips line to Fryo Foods Pvt. Ltd., a 45 years old potato producing firm, by installing a state of the art potato chips manufacturing line in Meerut, Uttar Pradesh.

First of its kind in the region, the potato processing line is now ready to be fully operational for industrial use. The capacity of the processing line is 500 kg potato chips per hour output.

The raw material for this line is primarily potatoes along with edible oil for frying with salts and flavours. Special varieties of potatoes are required for the production of high quality of chips. The state of Uttar Pradesh, where this line has been installed by Fryo Foods, stands 9th in the world in terms of potato production individually. The line is located in Meerut, 65 km from New Delhi at Mohkampur Industrial Area in the state of Uttar Pradesh. This business to business cooperation between these two companies compliments the long standing bilateral cooperation between India and the Netherlands, a release from the embassy of Netherlands said.
 

Inspecting the product quality...

Inspecting the product quality...

As the third largest producer of potatoes, India holds enormous potential for processing the root vegetable. On one hand it seeks to increase potatoes per capita consumption in the country and on the other it will help reduce waste and assist in professionalization of the entire potato industry. Fryo Foods Pvt. Ltd. and its Managing Director Sunil Kumar have been pioneers of the modern potato industry in India. Having been in the industry for more than 45 years, the Fryo Foods family has been the forerunners in adopting modern and improved technologies for the potato industry such as improved seeds, CIPC, leno bags for packing etc. Mr Sunil Kumar has also been one of the most important advocates of the modernization of the Indian potato industry with more than 100 technical papers nationally to his name.

Kiremko B.V. is one of the most important worldwide players in the market for food processing equipment. Kiremko is the leading Dutch company in agro-food industry worldwide since 1965. The company is dedicated to the design, manufacture and installation of industrial potato processing equipments.

The Netherlands is one of the world's largest exporters of agricultural and food products, thanks to its innovative agro-food technology. The agri-business is one of the driving forces behind the Dutch economy.The bilateral trade in agriculture commodities between India and the Netherlands is expected to touch a volume of EUR 1 billion in the coming years. This is part of a joint work plan on agricultural cooperation 2011-2015 which was signed between India and the Netherlands.
 

Inaugural ceremony at Fryo Foods

Inaugural ceremony at Fryo Foods

Mr Alphonsus Stoelinga, Ambassador of the Netherlands to India, has inaugurated the potato processing line on 14th June. The Ambassador has been accompanied by Mr Wouter Verhey, Counsellor for Agriculture, Embassy of the Netherlands, India. Mr Paul Oosterlaken, Director Kiremko B.V was also present at the occasion.

The event has been chaired by Mr J.P. Meena, Additional Secretary, MOFPI, Govt Of India. Other important dignitaries, like Mr Baldwin Jappe Alberts, Mr G. Bhujbal, Economic Adviser, , MOFPI, Govt Of India, Ms Bhawana Vishvanath, Country Director (India) Kiremko B.V, Mr. Ravindra, NAFTC – India and senior officials from the government of Uttar Pradesh.

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