The Inventure Group expands international distribution of Burger King Snacks

Burger King branded Onion Rings manufactured by the Inventure Group

Burger King branded Onion Rings manufactured by the Inventure Group

October 19, 2009

Leading snack food manufacturer, The Inventure Group (Nasdaq: SNAK), has expanded international distribution of its Burger King(TM) line of ready-to-eat snack chips to include 17 new countries throughout Asia, Europe and the Middle East. The new markets include China, Singapore, Malaysia, Turkey and Scandinavia. The new distribution is in addition to the 30+ countries where Burger King(TM) snack chips are currently sold.

Based in Phoenix, The Inventure Group launched its first Burger King(TM)products, Ketchup &Fries and Flame Broiled snack chips, more than two years ago. They quickly gained a loyal following with consumers in the U.S. through broad distribution at convenience, grocery, club stores and vending machines.

International distribution soon followed in mid-2008 when Hong Kong, Japan, as well as countries in Latin America and mainland Europe, began carrying the products. Since the introduction of the original Ketchup &Fries flavor, The Inventure Group has introduced new products to the line including Onion Rings,Hot &Spicy Onion Rings and French Toast snacks that all mirror the taste of the best-selling menu items at the leading fast-food restaurant. In early 2010, two additional exciting flavors will be added to the line up.

"We are looking forward to our Burger King(TM) snack chips becoming a favorite of consumers worldwide and we're excited to expand distribution to make these products available to an even wider audience,"said Terry McDaniel, President &CEO of The Inventure Group, Inc. "The success of this product line underscores the strength and awareness of the Burger King® brand and the quality and great taste of the product. We also have the benefit of a strong licensing relationship with Burger King Corporation and its affiliates and their teams have shown tremendous trust in our ability to translate their brand into the snack category."

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